Recruiting · Glossary

Sourcing

Proactive identification and outreach to potential candidates.

Modern sourcing is multi-channel (LinkedIn, GitHub, Twitter, communities, referrals) and personalised. Generic sequences fail; specific ones land.

The single highest-leverage shift in 2024–26 has been from volume to quality: 50 well-researched, personalised outreaches outperform 500 templated ones on response rate and on offer conversion.

The platform
behind the definitions.

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